As broadband companies such as BT and Sky revealed price hikes in January, TalkTalk introduced its Fixed Price Plans that guarantee customers no price increases for up to two years.
This prompted the Daily Mail's ThisisMoney team to investigate how much this innovative broadband deal could save consumers.
Outlining what TalkTalk customers can get on the new Fixed Price Plans they wrote:
"Customers can choose between speeds of up to 17Mb or 36Mb and freeze the price for 12, 18 or 24 months - and the provider will even allow customers to switch to a better deal mid-contract. There are two broadband deals to choose from if you want to fix your price.
"The Talk Talk Faster Fibre Broadband deal comes with up to 38Mb speeds and no download caps.
"The price you pay will depend on how long you commit to, choose a 12 or 18 month contract and you will pay £32 a month or fix for 24 months and you will be charged £28.50-a-month."
The article concluded by recommending the Fixed Price Plans for those who don't want the hassle of repeatedly switching between different providers' latest deals, writing: "If you are someone unlikely to remember to shop around regularly for a cheaper deal, fixing your broadband for 24 months will likely save you money."