Tom Brady has been through this before. The Super Bowl has become old hat for the star quarterback, who will be playing in his seventh NFL showpiece when the New England Patriots take on the Atlanta Falcons in Houston.
With a two-week break between the conference championship games and Super Bowl LI on Sunday, teams put in most of their game plan before they arrive in the host city.
That said, there is still work to be done for both teams this week.
"Ultimately we have to be prepared to win a game and we're not going to get prepared on the bus ride over to the stadium on Sunday," Brady said Wednesday.
"Our families get here [Thursday], so [Wednesday] is an important night to get rest, preparation, anything we need to do to try to put in the bank.
"We know the challenge that's ahead of us and it's only going to get more hectic and we get closer to the game."
Brady said he will not let outside distractions get in the way, even as he gets asked on a daily basis about a potential encounter with NFL commissioner Roger Goodell in the wake of the 'Deflategate' scandal that cost the four-time NFL champion the first four games of the season.
"I'm just focused on football," Brady told reporters, repeating his answers when asked Monday and Tuesday.
It is part of the routine this week, just as Brady's grown accustomed during his previous six Super Bowl preparations.