Sony’s profits dive as stores and cinemas close during pandemic

Japanese electronics and entertainment company Sony has reported that its quarterly profit tumbled as the coronavirus pandemic delayed music and movie releases and disrupted product supply chains.

Tokyo-based Sony’s profit in January-March crashed 86% to 12.6 billion yen (£95 million), a fraction of the 87.9 billion yen (£669 million) earned a year ago.

The spread of Covid-19 has hit consumer spending, shut cinemas, cancelled events and sent share prices falling — all damaging for a company with sprawling businesses like Sony.

Quarterly sales and operating revenue fell a combined 18% to 1.7 trillion yen (£12.9 billion).

The company did not give forecasts for the fiscal year through March 2021, citing uncertainties due to the pandemic. It said projections will be released as soon as possible.

Sony PS4
Sales of both hardware and software for Sony’s PlayStation business declined moderately (Sony/PA)

Sony said its electronics and financial services businesses especially suffered.

Consumer demand declined, especially in regions where lockdowns closed retailers. Shutdowns of factories in China and Malaysia also hurt the company’s electronics operations.

In financial services, the value of Sony’s securities holdings slipped as market conditions worsened, and insurance policy sales dropped.

Demand for video games was helped by people staying home, but Sony was hurt by the decrease in the use of its music for advertising and at restaurants, as events were cancelled.

Sales of both hardware and software for Sony’s PlayStation business declined moderately compared to the previous fiscal year.

But Sony said PlayStation sales were holding up, as game network revenue increased, and the company was on track to launch PlayStation 5, a new model, later this year.

Sony said it expects the spread and damage from the virus to peak by the end of June, with business returning to normal later in the year.

Since people are staying at home more, Sony is looking into the growth potential for online businesses, including movies and other entertainment, company officials said.

Production of TV shows and movies are encountering delays, while digital sales for Sony’s movies are going well, Sony said. Image sensors are in demand but smartphone sales are falling, it added.

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