It's almost Easter, and for most kids - and many adults - chocolate will feature largely.
A survey two years ago found that the average child gets eight Easter eggs, which they stuff down in just four days.
All this doesn't come cheap, with the average parent spending a whopping £25 on their child. But take heart: according to HotUKDeals, it's possible to find great-quality eggs that really won't break the bank.
Check discount stores for high-end brands
Don't discount the discounters when looking for high-end branded eggs. Last year the hottest Easter egg deal, as voted by the members of HotUKDeals, was for a Ferrero Rocher Easter egg that cost £6.50 on the Debenhams website - but just £2.49 in Home Bargains.
This year, Wilko has large Easter eggs of various types for £2.50 instead of £4.00 online and in-store.
Don't pay over the odds for 'free from' eggs
Last year, Holland and Barrett offered Choices dairy-free Easter eggs on a buy one, get one half price (£2.79) basis. The year before, Home Bargains had Kinnerton's free from dairy, egg, wheat and nut Chocolate Easter egg for £1.99 instead of £5.99; and ASDA sold its own-brand free-from Easter eggs at half price - just £1.50.
Check out the supermarket
Over the last two years, Easter egg offers at Tesco were voted as some of the best, with buy two get two free on a range of medium Easter eggs (£1.50 each). Large Easter eggs were half price at £2.00.
This year, HotUKDeals members have spotted that ASDA has Thornton's Fruit Collection Chocolate Easter Egg 226g as part of their three for £10 offer. Meanwhile, Tesco has the Lindt XL Easter Egg for £10, and large Easter eggs at Iceland are currently two for £5.
Check for codes
Two weeks before Easter last year, Hotel Chocolat offered 15% off for one day using the code EGGS. Members of HotUKDeals also noticed that you could combine the code with the chocolate maker's Easter mix and match offer to get three £10 Easter eggs for £22.50 or less using click and collect. A week before Easter, it knocked another 15% off, this time for a £20 spend.
Buy on or after Easter
If you can wait, the best deals on Easter eggs are to be found on or after Easter. Last year, on Easter day itself, John Lewis Easter eggs were down to half price; the day after, Easter chocolate was spotted at half price at Waitrose.
And five days after Easter, Waitrose was practically giving Easter eggs away, at 90% off, while Sainsbury's had 70% off Easter chocolate and Thorntons had Easter eggs for just £1.
Easter holidays: UK days out with the kids
Easter holidays: UK days out with the kids
For a fabulous family drive, head for Lanarkshire, where the ancient hunting lodge and grounds of Chatelherault await you this April. Located a short distance from Edinburgh and Glasgow, the attraction makes for a great day out, whether you want to learn about the past or get active outdoors.
Explore stunning south-west England this Easter with Dartmouth Golf & Country Club's activity break package, which includes one night's bed and breakfast and 1 activity of your choice for £99pp. Activites include coasteering, caving, kayaking, golf and much more. Two day and three day packages are also available. The resort is ideally located for exploring historic Dartmouth and the delights of South Devon.
Wey & Arun Canal has made sure kids can make the most of the great outdoors this Easter with two free quiz sheets that make walking along the canal more interesting. The quizzes will give your children the chance to learn about the canal and its surroundings in a fun way. Quiz sheets are available from the Canal Centre beside the Onslow Arms at Loxwood.
Head to the stunning surrounds of the Lake District to The World of Beatrix Potter Attraction and see the landscape that inspired some of the best-loved children's books of all time. Join Peter Rabbit and forage for 50 limited edition ceramic eggs on 1 April. There will also be a mini treaseure hunt in the garden on 5 April. Admission to park costs £6.95 for adults and £3.65 for children.
Ok, so this one isn't for the kids per se, but we're sure they won't complain when you stop here for lunch. The Black Swan in Cheshire is a family-friendly pub, where you can relax and feast on dishes like fish and chips, beef burgers and steak. The cosy pub is decorated in chic interiors and it's dog-friendly too. So when the kids have been to their favourite attractions and it's time for the adults to take a break, head for this cute pub in the Cheshire countryside.
If your teens love stories about England's past, a Jack the Ripper Secret London walking tour is a must this Easter. You'll be whisked through London's streets, learning about the most intriguing characters, like Jack the Ripper, Dick Turpin and Samuel Pepys, and even braver explorers can sample some of the capital's jellied eels! £30 from buyagift's experience days
Visit Carmarthenshire in Wales, the home of Cwmcrwth Farm, a small rare breed farm nestled in rolling hills, which offers idyllic farm stays for all ages. There are four-star self-catering holiday cottages so you can relax and enjoy the peaceful Welsh countryside and small children will love the hands-on experience of feeding piglets, collecting fresh eggs and visiting the ponies, sheep and goats at the farm.
For a weather-proof family day out this Easter, look no further than the underground attractions of Wales, where you can discover the secrets hidden under the surface, explore mines and caves that lurk deep below the rocks and visit wonderful attractions like Sygun Copper Mine, Electric Mountain and King Arthur's Labyrinth.
Explore the gross and grisly side of science at Waltham Abbey's Royal Gunpowder Mills this Easter with a host of explosive, fun-packed activities. Professor Nitrate will show you repulsive and revolting experiments from the past and you'll get involved in all sorts of mess and mayhem in the Mad Lab.
Love the idea of cooking with your kids but hate the idea of the washing up? Harts Barn has the answer. Sign up for the Children's Easter Baking class where parents and their little ones can take part in a fun-filled morning of cooking and baking. Each class will have recipes to take home so you can build a recipe folder and all items cooked or baked are taken home to share. Class runs on 28 March and costs £25.00.
Take the family to York, the UK's home of chocolate, this Easter where they can get learn all about the York's Chocolate Story. The attraction features an interactive tour of York's confectionary heritage and you'll be given plenty of opportunities to sample choccy delights. £29.50 for a family of four.
Take the kids back in time at Arundel Castle. Set in The Keep and Barbican at Arundel Castle, Raven Tor Living History Group will be creating an authentic representation of 12th Century England through a series of events, displays and activities this Easter. Set against the backdrop of Arundel Castle, a key Norman strategy point steeped in 1000 years of history, families can try on armour, watch archery and falconry demonstrations and learn abou the castle's past. 28-29 March.
Join the team at the Llanelli Wetland Centre from the 28 March to 13 April for some outdoor Easter exploration. Build your own den out of willow twigs from the wetlands, go pond dipping for newts and great diving beetles, enjoy a close-up look at the flock of Caribbean flamingos using binoculars and telescopes, get creative with Easter-themed craft activities and take part in the Great Duck Hunt. Adults £8.14; children £4.50, under-fours free.
Visit a Gulliver's this holiday for a host of Easter activities for the whole family like egg hunts, the Easter Bunny Parade and the Big Bunny Bounce. There will even be an appearance from the Easter Bunny himself. Experience the ultimate family day out at the Easter Eggstravaganza at Gulliver's on 5 April. Adults and children £15.00 each.
Get swept away on the beautiful Suffolk coastline this Easter and join in Woodbridge's most anticipated annual event: the Elmhurst Park Easter Egg Hunt. Taking place on 4 April, participants scramble to find one of the whopping 500 eggs that have been hidden all over the park.