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The sophisticated colour can make inexpensive items seem more upscale.
Blue connotes trust and dependability and can even improve customer loyalty.
This colour reminds us of all things rich and refined.
Retailers often employ this colour to attract eco-minded clients.
This colour is often associated with fairness and affordability.
This sweet colour has calming effects and can help relax tense muscles.
Like a stop sign, red can make consumers hit the brakes and consider things more carefully.
When people see this colour they think of royalty.
In branding, white suggests simplicity, purity and modernity.
This evokes energy and increases appetite.