John Lewis' staunch 'Never Knowingly Undersold' policy means that if they're competitors are having a sale, so are they.
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For 2016, the sale will kick off at 5pm on 24th December on johnlewis.com.
But in true John Lewis style, the retailer will not open any stores on Boxing Day - allowing staff a day of rest, and instead open on 27th December.
Are the deals any good?
This year's clear out includes many high priced tech and electrical items, similar to what we saw during Black Friday, in addition to top deals featured in the brand's Price Match guarantee.
Fans of the upmarket department store can expect discounts of up to 50% off tech, home accessories and furniture, including £100 off this £499 Sony A5100 compact camera (pictured above).
There's also savings across women's and menswear and kids clothing and toys.
How much will I pay for delivery?
Free click and collect available seven days a week on orders £30 or more or £2 charge for smaller orders.
Standard UK delivery is free for orders over £50 (or £3.50 charge).
Top John Lewis Boxing Day sale bargains
*some deals will not go live until 5pm on Christmas Eve.