Venerable London high-end estate agent Foxtons(LSE: FOXT) looks cheap on current metrics, while Purplebricks(LSE: PURP) looks screamingly expensive. But if the latter succeeds in eating the former's lunch, the tables could ultimately be turned.
Owain Bennallack has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.