#nomakeupselfie error leads to accidental donations

Updated
Polar bear on an ice floe, Svalbard Archipelago, Arctic Norway.
Polar bear on an ice floe, Svalbard Archipelago, Arctic Norway.

The #nomakeupselfie craze has seen millions of women take to social media with a picture of themselves barefaced 'in support of cancer'. Skeptics were shocked to hear that in addition to the photo, many of them were also donating to the cause, and that more than £8 million has been donated to Cancer Research UK. Unfortunately, a simple mistake means that thousands of pounds of this money has ended up elsewhere.

So were you caught out?%VIRTUAL-SkimlinksPromo%

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