Why you should spend no more than 23 minutes at the sales

Updated
Boxing Day sales
Boxing Day sales

If you spent a hellish few hours with the world and his wife trawling through the packed Boxing Day sales, then we've got some bad news. Researchers have claimed that after just 23 minutes in the throng, you lose your ability to spot a good deal, and are far more likely to waste your money on rubbish.

But why is this?%VIRTUAL-SkimlinksPromo%

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