Promotions hit sales at Bisto firm

Mr Kipling and Bisto parent Premier Foods revealed a hit to sales after the hot summer weather saw demand wane for its cooking sauces and soups.

The St Albans-based business said sales growth of its frontline brands halved to 2% in the three months to the end of September from 4% in the first half after the heatwave put households off its Batchelors soups and Sharwood's sauces.
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