Computing entrepreneur Piers Linney has been announced as the new member of Dragons' Den.
Replacing retail magnate Theo Paphitis in the popular BBC 2 show, Linney said he was "excited" to join the team, which includes another new member, interior design mogul Kelly Hoppen.
Linney is the joint chief executive of Outsourcery and previously featured on TV in the Channel 4 show Secret Millionaire.
After studying accounting and law at the University of Manchester, Linney qualified as a solicitor specialising in private equity and also worked as an investment banker and venture capital fund manager.
His company Outsourcery was launched in 2007 and employs 150 people across the UK.
He sits on the governance board of the UK's Cloud Industry Forum and was named in The Power List of the UK's 100 most influential black Britons.
Linney said: "I am excited to have the opportunity to join Dragons' Den and once again support entrepreneurs both financially and through my extensive network.
"I also think I can widen the appeal of the Den to information economy entrepreneurs as they are key to the future success of the UK economy."
Now in its 11th series, Dragons' Den invites budding entrepreneurs to present their business ideas to a panel of five wealthy investors and pitch for financial investment offering a stake of the company in return.
Linney and Hoppen will join regulars Duncan Bannatyne, Peter Jones and Deborah Meaden.
Executive producer Ceri Aston called Linney's story "inspiring", adding: "Piers is a new breed of Dragon. A young and dynamic digital entrepreneur, he has his finger on the pulse of an industry that has never been represented in the Den before."