Christmas food shop: how to cut the cost

Rui Vieira/PA

Go anywhere near a supermarket and you would be hard-pressed to believe that we are in a recession as shoppers pile their trollies high with all manner of festive treats.

Yet scratch the surface and Brits are planning to spend around 13% less on their Christmas grocery shop this year, according to research from Santander, down to an average £77 from £89 last year. So how can we cut the cost without cutting the indulgence?%VIRTUAL-SkimlinksPromo%