10 secrets of McDonald's success

Updated
McDonald's
McDonald's

On average every man woman and child in Britain visited McDonald's 21 times last year with the company serving 1.3 billion customers in 2011 alone.

While shops across the UK issue profit warnings or go into administration, the burger joint is thriving – announcing 2,500 new UK jobs with a side of record profits this week, it's the ninth year in a row McDonald's sales have grown.

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