The Mary Earps replica kit furore: What you need to know

Updated
Soccer Football - FIFA Women's World Cup Australia and New Zealand 2023 - Final - Spain v England - Stadium Australia, Sydney, Australia - August 20, 2023 England's Mary Earps celebrates with the golden gloves award REUTERS/Hannah Mckay
Mary Earps lifts the golden gloves award. (Reuters) (Hannah Mckay / reuters)

The ongoing saga surrounding England goalkeeper Mary Earps' replica goalkeeper top - and Nike's apparent refusal to sell a version of it to the young, wannabe superstars of tomorrow - has taken a number of twists following her heroics at the World Cup.

The Lionesses stopper won the golden glove at the tournament in Australia, where she saved a penalty in their 1-0 gut-wrenching defeat to Spain in Sunday’s final.

But despite her rising popularity built on a seeming uncomprmising and wholehearted approach to football, Nike has seemingly held firm on its decision not to make the top available to the public.

Soccer Football - FIFA Women's World Cup Australia and New Zealand 2023 - Final - Spain v England - Stadium Australia, Sydney, Australia - August 20, 2023 England's Mary Earps celebrates with Millie Bright after saving a penalty kick from Spain's Jennifer Hermoso REUTERS/Hannah Mckay
Mary Earps celebrates with teammate Millie Bright after saving a penalty kick in the final. (Reuters) (Hannah Mckay / reuters)

Manchester United keeper Earps has now questioned the firm's decision in an Instagram post and has encouraged football fans to sign a petition in order to change the kit manufacturer's mind.

She had described the decision as “hugely disappointing and very hurtful” before Saturday's World Cup final.

Yahoo News runs down the latest twists and turns:

Earps hits back at Nike

Earps posted her response to the furore on Instagram. (Instagram/Mary Earps)
Earps posted her response to the furore on Instagram. (Instagram/Mary Earps)

After days of bubbling resentment among the public at Nike's decision not to stock a replica kit, on Tuesday afternoon Earps posted a screenshot of the company's statement on her Instagram stories, adding the comment: “@Nike is this your version of an apology/taking accountability/a powerful statement of intent?”

In a following post, Earps provided a link to a change.org petition that started in July, calling on Nike to release the goalkeeper shirt.

Petition tops 100,000

More than 100,000 people have signed a petition calling on Nike to make available the England goalkeeper's shirt.

It reads: “We need to show togetherness and support Mary and ask Nike to rethink their decision.

“Let’s make them see just how important our female goalkeepers are.”

As of Wednesday evening, more than 140,000 had expressed support.

Soccer Football - FIFA Women’s World Cup Australia and New Zealand 2023 - Semi Final - Australia v England - Stadium Australia, Sydney, Australia - August 16, 2023 Australia's Sam Kerr shoots at goal before England's Mary Earps makes a save REUTERS/Jaimi Joy
Mary Earps makes a save. (Reuters) (Jaimi Joy / reuters)

Record company releases Earps replcia kit

An entrepreneurial, Oxford-based record label has decided to design an unofficial Earps shirt to fill the gap in the market.

Jack Clothier, the 41-year-old founder of Alcopop Records, came up with the idea on Wednesday and made a “last-minute decision” on Sunday to design the shirts.

During the World Cup final against Spain, his partner, Rhi Lee, 38, designed the shirt in the first half of the match and it was made available for purchase at halftime.

Video with Mary Earps parents goes viral

There was one light-hearted moment in the ongoing story when an interviewer accidentally stumbled across Mary Earps' parents when interviewing people on public transport - and asked them how they managed to get a women’s goalkeeper shirt.

The clip, shared widely across the internet, shows COPA 90 presenter Eli Mengem asking the couple how they managed to snag two of the tops despite them not being on sale.

At first, they attempted to act nonchalant but eventually revealed that their daughter Earps had gifted them the shirts.

Soccer Football - FIFA Women’s World Cup Australia and New Zealand 2023 - Quarter Final - England v Colombia - Stadium Australia, Sydney, Australia - August 12, 2023 A fan holds up a banner for England's Mary Earps REUTERS/Carl Recine
A fan holds up a banner for England's Mary Earps. (Reuters) (Carl Recine / reuters)

The criticism of Nike

Nike has been heavily criticised for not selling England’s women’s goalkeeper shirt.

Former swimming world champion Karen Pickering asked whether “Can we buy her shirt yet???” after she won the Golden gloves.

While England men’s goalkeeping legend David Seaman suggested Nike was “regretting not selling the Mary Earps shirt now” after her heroics.

Broadcaster Danny Baker accused Nike of having “bull**** empty motivational slogans”.

And former Labour shadow minister Mary Creagh, tweeted: “Looking forward to @nike getting Mary Earps’ shirt ready for her with a massive slice of humble pie.”

BBC broadcaster Gabby Logan said she hoped little girls could be able to own one of the tops after being inspired by Earps.

Read more: Teen says Nike should be ‘embarrassed’ after not selling Lioness goalie shirt (Daily Gazzette, 2 mins)

Nike statement

In a statement released after the final, the kit manufacturer said: “Nike is committed to women’s football and we’re excited by the passion around this year’s tournament and the incredible win by the Lionesses to make it into the final.

“We are proudly offering the best of Nike innovation and services to our federation partners and hundreds of athletes.

“We hear and understand the desire for a retail version of a goalkeeper jersey and we are working towards solutions for future tournaments, in partnership with FIFA and the federations.

“The fact that there’s a conversation on this topic is testament to the continued passion and energy around the women’s game and we believe that’s encouraging.”

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