Gucci's new advert sparks some strong reactions

The fashion brand Gucci has sparked controversy with its new campaign for lipstick which features models with less-than-perfect teeth.

More used to models with perfect teeth and pouting lips, the brand has decided to use images of more unconventional or unusual imagery. The advertisements have been met with a mixture of reactions from online users.

Some have praised Gucci for portraying more honest images of people's imperfect teeth, where as others have suggested that it has damaged the brand.

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