This amusing challenge video shows a baby called Lenny repeatedly making a beeline for objects he knows he shouldn't have.
The cute baby's family, from Gorleston-on-Sea in Norfolk, placed various forbidden items among Lenny's usual toys and then let him crawl over to them to see which one he'd choose to play with.
Time and again the little lad rejects his colourful playthings and picks instead a mobile phone, a rolling pin or an adult's shoe.
"My cheeky chappy always wants what he can't have," said Lenny's mum, Clare Scott.
See what happens in the video above.