Eamonn Holmes couldn't resist flirting with his wife Ruth Langsford as they presented This Morning on Wednesday.
The duo, who are standing in for regular hosts Phillip Schofield and Holly Willoughby over the summer holidays, became incredibly flirtatious during the live ITV broadcast as Eamonn showed his appreciation over Ruth's ensemble.
The 56-year-old star was showing off her figure in an optical illusion dress, which she claimed gave her the appearance of a slimmer physique and waistline.
Eamonn appeared to grope his partner as they attempted to show off the frock, complete with black panels down the sides and white at the front.
Ruth declared, as her husband used his dark suit to showcase the garment: "It's an optical illusion, look how thin I look!
"It's an illusion dress, the illusion being I've got a waist."
Unable to take his eyes off his lady, Eamonn agreed, saying: "Whatever it is, darling, you've got plenty of it."
Ruth also made sure to show off her fabulous outfit on her Instagram page, throwing out a sassy little 1960s-style dance routine in a video.