General Motors Co on Tuesday presented a futuristic flying Cadillac - a self-driving vehicle which takes off and lands vertically and carries the passenger above the streets and through the air.
A senior GM executive described the concept as "reimagining the future of personal transportation".
The single-passenger Cadillac - technically, a vertical take-off and landing (VTOL) drone - will be able to travel from urban rooftop to urban rooftop at speeds up to 55 miles per hour.
It is fully fully autonomous and all-electric, with a 90kW motor, a GM Ultium battery pack and an ultra-lightweight body with four pairs of rotors.
The flying Cadillac was presented in a video as part of a virtual keynote presentation by Chief Executive Mary Barra, along with a family-friendly Cadillac electric shuttle.
Barra last year revealed the automaker was exploring such alternative transportation modes as aerial taxis.
This 1928 Cadillac V8 Town Sedan, originally bulletproof, was once owned by Al Capone and sold for 621,500 dollars at the RM Vintage Motor Cars in Arizona auction at the Arizona Biltmore Resort in Phoenix, Arizona January 20, 2006. The car had been the property of the Smokey Mountain Car Museum in Tennessee. At the bottom is a bust of Al Capone. REUTERS/Jeff Topping
Former advisor to the late King Hussein, Ali Ghadour, sits in a Cadillac Type 53-1916 owned by the late Jordanian King Hussein and displayed with other cars at the Royal Automobile Museum during a ceremony to celebrate the late king's birthday in Amman November 11, 2010. REUTERS/Ali Jarekji (JORDAN - Tags: POLITICS SOCIETY TRANSPORT ROYALS)
New York City firefighter Bill Spade waves to the crowd from behind the
wheel of a giant Cadillac decorated with pink carnations as the city of
Los Angeles float, themed "We Love LA," makes its way down Colorado
Boulevard during the 113th Rose Parade in Pasadena, California January
1, 2002. Spade is the sole survivor of twelve firefighters from his
company who responded to the attack on the World Trade Center on
September 11. REUTERS/Jim Ruymen
A woman poses between two Cadillac cars from the late1950s during an American car owners' meeting in Jurmala, about 20 km from capital Riga, May 23, 2009. REUTERS/Ints Kalnins (LATVIA SOCIETY TRANSPORT BUSINESS)
A man sits in his U.S. made 1955 Cadillac in Havana August 2, 2010. REUTERS/Desmond Boylan (CUBA - Tags: SOCIETY TRANSPORT)
Back view of a 1955 Cadillac Series 62 Convertible classic car, belonging to Fatima Jinnah sister of Mohammad Ali Jinnah, currently being restored by the government at the National Museum in Karachi, Pakistan June 1, 2017. Mohammad Ali Jinnah is regarded as the founder and the first governor-general of Pakistan. REUTERS/Akhtar Soomro
A Cadillac Series 62 Cabriolet 1959 car (C), belonged to beer maker Alfred Heineken, is displayed during the exhibition "110 years of automobiles" at the Grand Palais in Paris February 3, 2011. To mark the 110th anniversary of the Salon de l'auto, the Grand Palais is staging an exhibition of vintage cars, followed by an outstanding sale organised by Bonhams auction house on February 5. REUTERS/Benoit Tessier (FRANCE - Tags: SOCIETY TRANSPORT)
A man cleans a 1960 Cadillac Fleetwood at a classic car exhibition in Tehran April 28, 2011. REUTERS/Raheb Homavandi (IRAN - Tags: SOCIETY TRANSPORT)
Detail view of the new Cadillac emblem on the ATS Coupe as it is unveiled during the press preview day of the North American International Auto Show in Detroit, Michigan January 14, 2014. REUTERS/Rebecca Cook (UNITED STATES - Tags: TRANSPORT BUSINESS)
Visitors look over a 1941 Cadillac custom Limousine "The Duchess" which was built for the Duke and Duchess of Windsor (estimated $500,000-$800,000) on display during a media preview of the 'Art of Automobile' auction at Sotheby's auction house in New York, November 18, 2013. The auction, featuring 35 of the most rare vehicles in the world, will take place November 21 in New York. REUTERS/Mike Segar (UNITED STATES - Tags: SOCIETY TRANSPORT BUSINESS ROYALS)
A man takes a picture of a 1959 Cadillac Eldorado Biarritz convertible car during a prologue of the Raid Suisse-Paris 2013 vintage car rally in Zurich August 21, 2013. The Raid Suisse-Paris 2013 runs from August 22 to 25 in Basel. REUTERS/Arnd Wiegmann (SWITZERLAND - Tags: TRANSPORT)
A vintage Cadillac (R) is seen at the Benghazi classic car show in Benghazi, July 3, 2013. REUTERS/Esam Al-Fetori (LIBYA - Tags: SOCIETY TRANSPORT)
Carnegie Mellon University Professor Raj Rajkumar (C) explains the workings of the university's autonomous car in Washington June 24, 2014. The 2011 Cadillac SRX is able to control steering, speed and braking in harmony with the autonomous systems (radar, lidar and infrared sensors) that detect and avoid obstacles in the road. REUTERS/Gary Cameron (UNITED STATES - Tags: POLITICS TRANSPORT SCIENCE TECHNOLOGY BUSINESS)
The tail fin of a Cadillac Sedan Deville is seen at the 3rd edition of "Retromobil" vintage car show in Bucharest April 12, 2014. REUTERS/Radu Sigheti (ROMANIA - Tags: TRANSPORT SOCIETY)
A worker prepares the Cadillac exhibit area ahead of the New York International Auto Show at the Jacob Javits Convention Center in New York, March 22, 2016. REUTERS/Mike Segar
A woman takes a selfie photograph near a pink Cadillac outside the Charles H. Wright Museum of African American History on the second day of a public viewing of the late singer Aretha Franklin in Detroit, Michigan, U.S., August 29, 2018. REUTERS/Mike Segar
A pink Cadillac is prepared by a man dressed as Elvis Presley before a street parade at the 25th annual Parkes Elvis Festival in the rural Australian town of Parkes, west of Sydney, January 14, 2017. REUTERS/Jason Reed
A 2014 Cadillac CTS sedan is displayed on stage during an unveiling ceremony in New York, March 26, 2013. General Motors Co is turning to a redesigned, longer CTS mid-sized sedan to make its Cadillac luxury brand more competitive against German rivals. The new "right-sized" CTS will debut this fall as a 2014 model, joining the smaller ATS and larger XTS sedans that the U.S. automaker introduced last year as part of a push to make Cadillac relevant far beyond its home market. REUTERS/Lucas Jackson (UNITED STATES - Tags: TRANSPORT BUSINESS)
Cadillac cars are parked at its dealership in Beijing, China, March 14, 2016. REUTERS/Kim Kyung-Hoon
The Cadillac 2013 XTS is unveiled at the LA Auto Show in Los Angeles, California, November 16, 2011. REUTERS/Lucy Nicholson (UNITED STATES - Tags: BUSINESS TRANSPORT)
A view shows the logo of Cadillac on a car in Moscow, Russia, July 6, 2016. REUTERS/Maxim Zmeyev
The 2014 Cadillac ELR plug-in hybrid is introduced at the North American International Auto Show in Detroit, Michigan January 15, 2013. REUTERS/Rebecca Cook (UNITED STATES - Tags: TRANSPORT BUSINESS)
General Motors introduces the automaker's Cadillac XTS Platinum Concept vehicle during press days of the North American International Auto show at Cobo Center in Detroit, Michigan January 12, 2010. REUTERS/Rebecca Cook (UNITED STATES - Tags: TRANSPORT BUSINESS)
Cadillac's Concept car is unveiled at the LA Auto Show in Los Angeles, California, November 17, 2010. REUTERS/Lucy Nicholson (UNITED STATES - Tags: BUSINESS TRANSPORT)
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The concepts in the CES video were introduced by GM design chief Mike Simcoe, who described the VTOL as "the Cadillac of urban air mobility".
"VTOL is key to GM's vision for a multimodal future," he said.
The autonomous Cadillac shuttle, described in the video as "arriving soon," features a boxy silhouette that recalls the Cruise Origin, also designed by Simcoe's team. It features fore and aft sliding doors and a panoramic glass roof.
The cabin has wraparound lounge-like seating, plus biometric sensors, voice control and hand gesture recognition.
GM declined to disclose further details.
Other automakers, including Toyota Motor, Hyundai Motor and Geely Automobile, have previously have shown concept aerial vehicles as part of their future planning.