Revived British marque MG chose the surroundings of Battersea Evolution in Battersea Park to unveil its all-new XS SUV, a vehicle that Matthew Cheyne, Head of Sales and Marketing at MG Motor UK, claims is a "real game-changer in the compact SUV marketplace".
The car, which will arrive in dealers towards the end of this year, will be available in two engine derivatives and come with either automatic or manual transmission.
According to Chinese-owned MG, this is also the first car to be marketed under a different name in the UK than China, as well as being specifically developed to suit market demand for a competitively priced, family-friendly compact SUV here in the UK.
As such, the XS receives swooping exterior lines, sharp LED headlights, while interior technology will rival offerings from more established players in the compact SUV market.
The engine line-up will include a 1.0-litre, three-cylinder turbocharged petrol, with a naturally-aspirated 1.5-litre petrol offering added to the range at a later date.
Customers will also be able to choose between a seven-speed dual clutch transmission, which has been developed in-house, and a six-speed manual 'box.
MG is yet to announce full pricing and specification details but insiders believe it will be competitively priced at around £13,000.
Talking about the new vehicle, Matthew Cheyne said: "The meaning behind the name is simple – S stands for SUV, X means extra.
"Featuring state-of-the-art driver technology and innovative design, the new model builds on our growing reputation for capability, performance and quality, positioned at a highly-affordable price – the customer gets extra, for less!"
The MG XS joins the MG 3 super-mini and the larger MG GS SUV, with more models set to arrive soon.
Written by Leon Poultney