First Drive: New Citroën C3

Promoted by Citroën

The C3 is Citroën's best-selling car, and therefore a new one is a pretty big deal. It's at the forefront of what the manufacturer calls its new model 'offensive' as it attempts to change public perception of the cars it makes and become a household name.

Can the revamped supermini steal sales from the its competitors and give the Citroën brand image a refresh?

What is it?

It's a funky looking supermini designed to appeal to both existing customers and a new, younger demographic.

As such, the New C3 is attempting to lure younger buyers through extensive personalisation options and smartphone and social media connectivity, without losing what Citroën is traditionally known for: comfort.

What's under the bonnet?

There are three petrol engines on offer - with the PureTech 82 expected to be the most popular of the bunch - and two diesel engines. The 1.2-litre engine has the performance of a 1.6 with the economy of a small engine.

First Drive: New Citroën C3

First Drive: New Citroën C3

What's the spec like?

Citroën has made a big deal about the New C3 being value for money, offering decent amounts of kit while still keeping costs low.

With that in mind, even the most basic Touch trim comes with driver alert systems, DAB digital radio with Bluetooth connectivity and cruise control. Mid-level Feel cars get bigger 16-inch alloy wheels and a choice of three different roof colours, improved connectivity via Apple CarPlay and that impressive seven-inch touchscreen unit.

Top-spec Flair models receive roof-coloured fog light surrounds and wing mirrors, reversing sensors with a rear-facing camera and ConnectedCAM Citroën™, a dashcam with social sharing functions.

Any rivals?

Plenty. The supermini segment is hotly contested but Citroën wants to put a stop to that with the New C3. The New C3 is a much better proposition than the old one and its rivals should definitely be concerned.

What's it like to drive?

Inner-city driving is where the New C3 excels. Thanks to its light steering tight manoeuvres aren't a problem, and the upright shape with low overhangs mean it's easy to park and place on the road.

The Verdict:

The New Citroën C3 is a big step on from its predecessor and now offers a viable alternative to the big names in this sector.

The styling is refreshingly funky, while the interior is spacious and features technology that will appeal to its target audience. It's easy to drive in the city, while the comfortable ride makes long distances relaxing.

Model: New Citroën C3 PureTech 82 Flair
Price: £14,795
Engine: 1.2-litre petrol
Power: 80bhp
Torque: 118Nm
0-62mph: 12.8 seconds
Top speed: 107mph
Economy: 60.1mpg, 108g/km