Poor photos could prevent your car from selling



Have you ever tried to sell your car, and wondered why no-one was bidding? Well, the answer may lie in the photos you have used. Are they clear or cluttered? Is the car visible, or is it hard to see?

Believe it or not, the photos used in a 'for sale' ad can have a serious impact on whether or not potential buyers are interested in your vehicle. At least that's what Wizzle, a service that helps motorists sell their cars direct to dealers, claims. The company has delved into its car advert listings to reveal the most common photographic fails, and offers some tips on how to avoid them.

Amongst the common fails are blurry shots, photos taken in the dark and with clutter surrounding the car. Photos taken from afar are a no-go too, as are snaps of your pets near the car (potential buyers could worry the vehicle will smell of dogs).

Founder of Wizzle, Sébastien Duval explained: "There are countless used cars displayed online and in print at any one moment so it goes without saying that you need to show your car to its best advantage.

Poor photos could prevent your car from selling

Poor photos could prevent your car from selling

"It's not just important for attracting eyeballs to your listing – the quality of the picture has a direct impact on the perception of its value. For a private online auction system like Wizzle you want the opening bids to be as high as possible to give you the best chance of a great final sale price.

"That means making the best first impression possible, so the buyer is hooked even before they've checked the condition description and all the features."

He concluded: "Most of us now carry a sophisticated digital camera all the time, so it's never been easier to make your car look ravishing rather than rubbish."