This is the new Peugeot 308 GT, a performance range-topper for the French marque's family hatchback model line.
Set to make its public debut at next month's Paris motor show, the 308 GT will be available with a choice of petrol and diesel engines, and customers will also be able to choose from hatchback and SW estate body styles.
Petrol power is provided courtesy of a 1.6-litre turbocharged motor, developing 202bhp. It's capable of returning a combined 50.4mpg and emits 130g/km CO2 when fitted with the standard six-speed manual gearbox.
Also available is a 2.0-litre BlueHDI diesel engine, which boasts 178bhp, and is likely to appeal to those covering greater mileages with its 70.6mpg claimed fuel economy, and company car drivers with its low 103g/km CO2 emissions.
Peugeot is being coy about performance figures, which are to be revealed after the car's appearance at Paris. However, given the modest power on offer, expect the 308 GT to compete against 'warm' models such as the Kia Cee'd GT and Ford Focus Zetec S, rather than full-on hot hatchbacks such as the VW Golf GTI and Renaultsport Megane.
The interior has also been given a flourish of sporty styling, with new trim colours, contrasting red stitching and aluminium-finished pedals all making an appearance.
Order books for the Peugeot 308 GT open in October. Full price and specification details will be revealed after its Paris reveal, though expect prices to start above the £24,445 charged for the current range-topping 2.0-litre BlueHDi 150 model.