Weetabix creates monster V8 milk float

Leon Poultney
Updated
EDITORIAL USE ONLY England cricketer Stuart Broad sits on a super-milk float at Potters Field in central London, to launch Weetabix On the Go Breakfast Drinks. PRESS ASSOCIATION Photo. Picture date: Wednesday April 9, 2014. Photo credit should read: Geoff Caddick/PA
EDITORIAL USE ONLY England cricketer Stuart Broad sits on a super-milk float at Potters Field in central London, to launch Weetabix On the Go Breakfast Drinks. PRESS ASSOCIATION Photo. Picture date: Wednesday April 9, 2014. Photo credit should read: Geoff Caddick/PA

'Fuel for big days', that's the current Weetabix slogan, but the British cereal-maker is going to require a lot more than a couple of wholegrain biscuits doused in cold milk if it is to fuel its latest creation.

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