Ford has shown off a concept that previews its first new, full-size 4x4 model for the UK market since it axed its Explorer in 2002.
The company has revealed that it plans to start selling a version of its Edge model in European markets in around four years' time.
Previous generations of the Edge have only been sold in the USA, but Ford reckons the SUV market will grow by 22% in Europe over the next five years, and it's looking to grab a slice of that action.
It adds that that the new model will be its "first large SUV developed for Europe".
The Edge Concept is said to give us a taste of the new model's styling, which features cues from the smaller EcoSport and Kuga SUVs.
Ford says that the Edge will combine sleek and sporty styling with excellent driving dynamics, but also fuel efficiency.
It also says that a cornucopia of driver assist and semi-automated features fitted to the Edge Concept "hint at a future offering even more intelligent and capable vehicles from Ford."
Some of those features include the active grille shutters we've already seen on the Focus, as well as BMW-style 'air curtains' to channel air along the side of the vehicle.
That said, it's fair to say that more radical elements of the interior, such as the brushed-alloy headrest finishers and the central touchscreen between the rear seats, probably won't make it through to production.
You can expect to see the Edge at your local Ford dealership from around 2017 onwards.