Andy Warhol's famous Silver Car Crash (Double Disaster) piece has sold at a Sotherby's auction in New York for a record-breaking $105 million.
The 8ft by 13ft image depicts the immediate aftermath of a car crash and features a body sprawled across a mangled and twisted car interior. It has only been seen in public once in the past 26 years.
The auction house is yet to release the name of the buyer.
Auctions featuring the iconic pop artists' work are famed for commanding sky-high prices and the previous record set for one his items was $71.7 million when Green Car Crash (Green Burning Car I) went up for sale.
The Warhol record came just a day after the most expensive work of art ever sold at auction went for $142.4m at a Christie's art sale.
The hefty price tag for a 1967 Francis Bacon triptych called Three Studies of Lucian Freud shattered the previous world record – nearly $120m, paid for Edvard Munch's The Scream at a 2012 Sotheby's sale.
Auction houses across the globe have recently been experiencing feverish bids for a number of rare and highly sought after works of art and jewellery with buyers from Asia, Russia and the Middle East keen to snap up the rarest works.
Speaking to The Guardian, Michael Frahm, a contemporary art adviser, said: "The demand for seminal works by historically important artists is truly unquestionable, and we will keep witnessing new records being broken."
"This is the ultimate trophy hunting," he added.