The UK's most influential car manufacturers revealed

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The UK's most influential car manufacturers revealed

CarDealer Magazine has spent the last seven days analysing the UK car industry and in particular, the influence certain manufacturers have on the social networking site Twitter.

Using Klout - a web tool that calculates the social media influence a Twitter user has - the magazine has come up with a comprehensive table that reveals the most influential manufacturer currently operating in the UK.

What is the list?

It's a list of the most influential car manufacturers on Twitter. You'll see there are a few car makers missing from the list and that's because CarDealer used a set criteria. Instead, it concentrated on the UK and looked for Twitter accounts which were UK-based. To be on the list, each company either had a UK-based Twitter feed or, if they had a global feed, they had to be British. Th magazine then researched each company's influence to reveal the industry's top tweeters.

How does Klout work?

A Klout score is a number given between one and 100, which takes into consideration a user's interaction on Twitter to work out their overall influence – the higher the number, the more influential the user. For our list, where Klout scores were the same, number of followers was taken into consideration.

TwitterManufacturerKloutFollowers
1Lotus8381,755
2Aston Martin81178,700
3Vauxhall6742,296
4Mercedes-Benz6681,755
5Bentley65109,363
6Volkswagen6566,601
7Audi6562,399
8Renault6519,472
9Alfa Romeo6514,488
10Rolls-Royce Motor Cars6459,917
11Land Rover6456,830
12Jaguar6316,709
13Ford6238,735
14Honda6129,192
15Fiat6120,911
16Toyota6114,187
17BMW6110,500
18Hyundai614,332
19Nissan6010,261
20Skoda5927,483
21Volvo5821,643
22Mini5820,530
23Citroen5815,447
24Kia5623,988
25MG566,921
26Lexus566,777
27Suzuki562,915
28Smart5518,939
29Jeep542,628
30Dacia522,113
31Seat5116,081
32Mitsubishi506,026
33Mazda502,287
34Chrysler501,421
35Subaru4913,144
36Abarth491,337
37Ssangyong471,592
38Chevrolet45617