Video: New Mercedes A-Class unveiled in barcode paint job

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The new Mercedes-Benz A-Class is coming to the Geneva motor show and, rather than release a 'teaser' picture (we're looking at you, everyone else), the firm's released an interesting video.

The car, which looks more like a BMW 1 Series than an upright, flat-fronted A-Class, is wrapped in a rather distinctive QR code wrap.
Mercedes reckons the pedestrian public (no phoning while driving, tsk tsk) will see it, snap the QR code and visit a special website to learn more about the car.

By the looks of things you'll need to download a special QR Trophy app in February to win something or other (or maybe just look at the car in all its glory).

It may be a bit of a departure from the squishy-faced A-Classes of old, but it looks rather promising under its line-blurring wrap. Here's hoping it'll look funky fresh when we see it at the Geneva Motor Show in March.