Like the Scots, Germany's Swabians are traditionally known for exercising prudence in matters financial; a quality that was indeed always reflected in the amount that Porsche invested in promoting their traditions.The Stuttgart-based manufacturer were previously only able to come up with twenty models to tell their whole story. But the coffers now seemed to have been opened a little. On January 31, Stuttgart saw the opening of a spectacular new museum, which is indeed a true celebration of the Porsche marque.
The building is 140 metres in length and 70 metres in width and what really stands out is its daring structure, sitting upon just three columns. Some 35,000 tonnes stand upon these legs, which conceal freight lifts and escalators for visitors. Within the building - which seems to be almost floating - there are 5,600 square metres of exhibition space showing all models. Apart from that there is also the "Christophorus" gourmet restaurant, generous meeting rooms and a roof terrace.
In the museum, visitors can view the chronological history of the company and follow the tracks of Ferdinand Porsche from the year 1948. Visitors who want see the actual cars should proceed to the main part of the exhibition, where they can drool over sports cars, racing cars and dream cars.