Dramatic language could be used in hard-hitting new anti-coronavirus adverts, warning that going for a coffee could kill.
A national campaign is to be unveiled within days as the Government eyes tougher restrictions amid a surge in infections.
One of the slogans being considered is “Don’t let a coffee cost a life”, it is believed.
Another message in the campaign is “Covid takes the train too”.
The move is aimed at presenting a stark message to the public to try to ensure compliance with tough lockdown measures as Britain battles mutant strains of the disease.
Meeting others unnecessarily could be the link in a chain of transmission that has a vulnerable person at the end.
Please, stay at home this weekend. pic.twitter.com/c6YmFeccdX
— UK Prime Minister (@10DowningStreet) January 14, 2021
The campaign comes as the number of outbreaks of Covid-19 reported to Public Health England (PHE) surveillance teams in the seven days to January 10 from food outlets and restaurants was 18, up from 11 the previous week.
However, this compares with 977 suspected outbreaks in care homes in the same period.
The data does not show a full picture of where coronavirus transmission is happening.
The most up-to-date PHE data shows 243 suspected outbreaks in workplaces in the same time frame, 78 in hospitals, and 31 in educational settings such as schools.