Police investigating after car jumps off cliff in California

US police are asking the public to help identify a car that drove off a cliff in northern California just days before the New Year.

Footage released by the California Highway Patrol shows a vehicle head off the road and into the Pacific Ocean.

The crash occurred in a stretch of winding coastline that extends south from San Francisco.

Waters at the foot of the cliff are as deep as 40 feet in some places, and rescue efforts were halted by a high surf advisory.