Slapping is now a spectator sport in Russia

Staff writer

Would you get slapped in the face for a few hundred pounds?

Participants in Russia's Siberian Power did just that last week.

Spectators watched as the men slapped each other until they turned red, all for a grand prize and bragging rights.

So where did the idea come from and what motivates the men to take part?

Find out more in the video above.