The Duchess of Cambridge faces having to appear in front of the world's media just hours after giving birth to her third child.
Kate and the Duke of Cambridge have traditionally introduced their newborns to the public with a brief photocall on the steps of the Lindo Wing.
Here's a look at who from "Team Kate" will be on hand to help Kate prepare for the appearance with the duke and their son.
Kate's PA turned style adviser Natasha Archer has already been spotted leaving the Lindo Wing, possibly having delivered Kate's carefully selected outfit.
She was seen entering the Lindo Wing after the arrival of Prince George in 2013, carrying a car seat for the newborn future king and a dress bag.
Ms Archer has been credited with revamping the Duchess's look, and is said to be tasked with ordering clothes and ensuring any necessary bespoke adjustments are made.
She joins the Cambridges on their overseas tours and is believed to have previously worked for the Duke and Duchess of Gloucester.
Amanda Cook Tucker
Amanda Cook Tucker is responsible for caring for what the Duke of Cambridge once joked was Kate's "nightmare" hair.
She was called to the Lindo Wing to help prepare the Duchess's brunette locks after the birth of Prince George and Princess Charlotte.
This trusted member of Team Kate was said have been on standby for a month ahead of George's arrival.
She is well used to working with the royals - she has been cutting the hair of William and Harry for years.
Maria Teresa Turrion Borrallo
George and Charlotte's full-time live-in nanny Maria Teresa Turrion Borrallo will be tasked with caring for the prince and princess, and preparing them for any possible visit to the hospital.
The indispensable Norland nanny has been with the family since 2014, joining them when George was eight months old.
Kate's private secretary is Catherine Quinn - the head of Oxford University's business school, while William's is Miguel Head.
The pair of top aides will be tasked with keeping the royal offices running smoothly, rescheduling meetings and acting as gatekeepers to the royal couple.
Mr Head has been a trusted member of the Kensington Palace team and is leaving his post as private secretary in July.
A warm tribute was paid to Mr Head when his departure was announced, with William described as feeling "incredibly lucky to have benefited from Miguel's advice and support over the last decade".
Ms Quinn took over in October from Kate's former private secretary Rebecca Priestley, nee Deacon.
Jason Knauf, William and Kate's press spokesman, has visited the hospital, ready to arrange the photocall outside the Lindo Wing.