"We need to produce cars that people want to buy," says new Vauxhall boss

Updated

In a frank admission, the new managing director of Vauxhall has spelled out the challenges facing the British brand. "We have to produce cars that people want to buy," admitted Stephen Norman, who's moved from heading up the marketing division of PSA Peugeot Citroen to the managerial role at Vauxhall.

The brand, recently purchased by PSA Peugeot Citroen, has just posted its yearly sales figures. Reflecting a difficult year for Vauxhall, registrations fell by 22 per cent – a figure linked to the loss of 650 jobs from the brand's factory in Ellesmere Port.

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