Airline criticised for sexist ad - do you agree?

A Malaysian budget airline has come under fire for using women's backsides to advertise cheap flights.

Firefly's latest adverts feature women in pencil skirts with discounts printed on their bottoms.

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These images were posted to their Facebook page with the caption: "Come grab it real fast."

Womens' groups and Firefly passengers voiced their concerns about the airline's sexist advert on social media.

Speaking on Twitter, Ashraf Iqbal, said: "How much more sexist can Firefly be! Please like if you agree
Firefly-Malaysian Airlines-owner Khazanah Nasional "

Meanwhile Capa Mag responded to the controversy, saying: "Firefly, a subsidiary of Malaysia Airlines, issued an apology after posting this advert online and in newspapers."

Firefly has since removed the post and issued an apology. It said: "We at Firefly have no intention to be sexist in how we conduct our business and we have the utmost respect for everyone."

Responding to Firefly's apology on Facebook one woman said: "For the record, the two ads were not just discriminatory. That's putting it in general and imprecise terms. The two ads objectified women, especially Firefly's own female flight attendants, by zeroing in on their bottoms; and they encouraged sexual harassment."

Another user added: "Firefly really needs new strategic communication department. The notice is so wrong!"