Britain's lowest cash machine - 15 inches off the ground

Cash machine stock

A cash machine has been installed outside a Sainsbury's Local in Nottingham, becoming a strong contender for the title of 'lowest ATM in the UK'. It's just 15 inches off the ground, so users have to crouch in order to take their money out.

But why has it been installed so low down? And is this the silliest Supermarket mistake of recent months?%VIRTUAL-SkimlinksPromo%
According to SWNS, a picture of the cash machine appeared on the Facebook page of Steve Drury, who is touring with his band and stopped off in Nottingham.

The news service quoted a Sainsbury's spokesperson as saying that the machine was so low because it was on a hill. They added that they hadn't had any complaints, but were looking into other potential sites.

The Daily Express reported that it was officially lower than the previous holder of the title of lowest ATM in the country - a machine located 18 inches off the ground in Whitchurch.

Red faces

And this isn't the first time supermarkets have hit the headlines after making an embarrassing mistake.

Just yesterday Asda was forced to apologise after a self-service till charged a customer in Wolverhampton £450 for a loaf of bread. He didn't notice until he checked his statement three days after his shopping trip.

Tesco was shamed earlier this month, when it emerged that an advert for cheap milk had used photographs of beef cows that were unlikely to have produced a drop of milk in their lives.

Tesco was also forced to change the labelling on its orange juice, after a schoolboy from Shepton Mallet wrote to the chain to complain about the grammar on a carton. The text said the juice used the 'most tastiest' oranges - when the phrase should either be the 'tastiest' or the 'most tasty'.

In December it was Sainsbury's left red-faced when its Christmas advert (showing customers' home videos describing their Christmas) was found to feature three products from Co-op's own brand range.

And one long-running debate saw Tesco pitched against the Plain English Campaign, over whether signs for 'ten items or less' were grammatically correct. The campaign insisted that the correct wording should be 'ten items or fewer', and Tesco finally settled on 'up to ten items'.
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