Beer ad banned over 'French' claims

Press Association
A beer tap for Scottish & Newcastle's Kronenbourg 1664 produ
A beer tap for Scottish & Newcastle's Kronenbourg 1664 produ

%VIRTUAL-SkimlinksPromo%Adverts for "French" beer Kronenbourg 1664 have been banned for falsely implying that the brewing and all of the hop production takes place in France.

The Advertising Standards Authority (ASA) warned parent company Heineken UK about its emphasis on the beer's connection with France in relation to a television ad featuring footballer Eric Cantona and another press ad.