Sainsbury's coupon TV ad banned

Updated
Sainsburys
Sainsburys

An ad for the Sainsbury's Brand Match campaign has been banned for suggesting consumers do not need to shop around to benefit fully from deals at rivals Tesco and Asda.

The television ad showed various people shopping, with the screen split three ways to indicate the supermarkets Sainsbury's, Tesco and Asda, before a voice-over said: "Deals. Everywhere aren't they? But wouldn't it be nice if we didn't have to go everywhere to get them?"
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