Nivea ad banned for 'photoshopping' model

Sarah Coles
Nivea
Nivea

Nivea has been told to stop using a wrinkle cream advert, because it had used an excessive amount of airbrushing to make the model look younger. The company had erased lines, wrinkles and age spots on the 62-year-old model to the point of making 'substantial changes'.


And this isn't the first time that beauty companies have been in trouble for heavy-handed airbrushing.
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