Famous London street signs go under the hammer
In total, 362 iconic black aluminium finger signs will be auctioned off; some pointing to Madame Tussauds, the Royal Academy of Arts and the London Aquarium.
Streets such as Downing Street and Abbey Road also feature.
A sealed bid auction is being held by Summers Place Auctions in Billinghurst, West Sussex, and estimates the signs will range from £20 to more than £1,000.
The decision to sell the signs comes as Westminster City Council and Transport for London upgrade all of their signposting in the capital.
A new campaign called Legible London aims to make navigating the city more user-friendly – and the iconic signs – which were installed in the 1990s – have been scrapped.
Robert Davis, deputy leader of the Tory-run council, said: "London is home to some of the most famous street signs in the world and buyers now have the chance to acquire a genuine piece of the capital's history."
Summers Place Auctions has described the sale as "an absolute one-off".
James Rylands, director, said: "If you imagine you travelled on the train, commuting for 40 years, this is your chance to pick up a sign for perhaps Victoria station, that you know so well.
"I honestly think it will be huge. We have had a lot of interest already. Last year London had more than 15 million visitors. Obviously the big attractions were the jubilee, the Olympics and the Paralympics.
"There are lots of visitors from overseas who want a souvenir of their time in London."