Top Gear effect: Searches for Impreza rocket

Jon Reay
The Top Gear effect: Used car searches for Subaru Impreza sky rocket during last week's programme
The Top Gear effect: Used car searches for Subaru Impreza sky rocket during last week's programme


Searches for Subaru Imprezas skyrocketed during the airing of last Sunday's Top Gear episode, which heavily featured the car.

The Top Gear special, set over two episodes, saw Clarkson, Hammond and May set off across Africa to find the source of the River Nile – a journey that would take them through multiple countries and across some of the world's most treacherous terrain.