First drive: Nissan Juke Nismo

First drive: Nissan Juke Nismo
First drive: Nissan Juke Nismo

In Japan, the Nismo moniker is so popular, fans hold an annual festival to celebrate it - but outside of the country, only hardened PlayStation gamers and diehard petrolheads have heard of it. But that's all set to change with the introduction of the first in a line of exciting, sporty models that aim to add some motorsport sparkle to Nissan showrooms.

What is it?

It's Nissan's pint-sized crossover Juke with some added fizz. Using Nissan's historic Nismo motorsport brand, the manufacturer is hoping to capitalise on nearly three decades of track experience by tempting buyers into a range of breathed-on models. The Juke is the first to get the treatment. Why so? Well, the firm wanted its first Nismo model to be a volume player and with 330,000 sales in Europe last year alone, the Juke can certainly offer that.