Cadbury 'not precious about purple'

Press Association
Cadbury
Cadbury

Confectionery giant Cadbury has insisted it is not trying to trademark "50 shades" of purple after coming under fire from a Church of England bishop over rights to use the colour.


The company said its victory in a dispute with rival Nestle over purple packaging did not amount to a bid to copyright all shades of purple but merely to protect the Cadbury purple associated with its milk chocolate.
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