New girls' sets boost Lego profits

Updated
Lego
Lego

Danish toy maker Lego said that a new series it created specifically for girls has proved popular despite being criticised for fuelling gender stereotypes - and has made first-half profits jump 35%.

Net profit rose to two billion kroner (£212.5 million), from 1.48 billion kroner (£157.3 million) in the same period last year.%VIRTUAL-SkimlinksPromo%

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