Ban for 'prices are Sofa King low' ad

Chris Wheal
Sofa King premises and vans bearing the slogan:
Sofa King premises and vans bearing the slogan:

The small business owner of Northampton discount furniture store Sofa King has vowed to fight the advertising regulator after it banned his advertising slogan: "Where the prices are Sofa King Low!"

The Advertising Standards Authority banned the cheeky ad after just three complaints about a newspaper ad published on 4 August 2011, claiming it was offensive.