Buy into the Bollywood boom
The vibrant colours, the irresistibly catchy music, the glamour and the hundreds of syncopated dancers -- it can only be Bollywood. India is the world's largest producer of movies, and each year 1,200 feature films are made in the country.
I must admit, I'm not a great fan myself, but the other half has to see the latest releases. For Bollywood fans the films can have an addictive quality.