Come all you weary...tyres. Citroen opens 'tyre hotel'
Citroen is getting its sipes stuck into the lucrative winter tyre market by opening a 'Tyre Hotel' service, in a fit of marketing mumbo jumbo. It's basically a warehouse with shelves.
Still, the Citroen Winter Tyre Programme, as it's officially known, will provide a useful service for drivers with enough concern and disposable income to buy seasonal rubber this year.