Simon Cowell is already an expert at making people millions. It's just that in the past, the lion's share of the big money has ended up in his pocket. Now he is in the game show business, with the new Ant and Dec vehicle, Red or Black. And in his first weekend he has made two people millionaires.
But while we were perfectly happy with him making a large fortune at the expense of weeping wannabes humiliated on primetime TV, there has been an odd reaction to his new millionaires.