Silly car-name season continues with Shelby Tuatara

Shelby Supercars has announced its new creation, and successor to the SSC Aero, will be called the Tuatara.

Personally we feel that if you have to explain how a name is said then there is something wrong with it, but SSC has run with it regardless and said the name is pronounced 'twu‐tar‐ah'. That first syllable is definitely not 'twa' right?