April Fools' Day round-up: Car industry finds its funny bone

Nic Cackett

Well, it's past midday now so we can safely sit back and reflect on the car industry's annual attempt at April 1 humour.

Despite a recent recession (not to mention trouble and strife around the globe) more companies than ever seem willing to invest time and money in elaborate April Fools' gags.

We've separated the wheat from the chaff in a morning of PR mischief.