Tweet yourself to a tailor-made break

Katy Holland



What's the perfect holiday for you and your family? If you're not sure, Thomson al Fresco thinks it can find out for you. The tour operator has just launched a Twitter service that promises to "match-make" you and your perfect holiday.

Gathering information such as the age of your family members, holiday preferences and past trips, Thomson Al Fresco's "Holiday Match-Making Service" is a canny marketing exercise which it hopes will win more customers through offering suggestions for peak holiday times in 2011, with a view to booking you in.

How does it work? Tweet Thomson Al Fresco with your details to find out which of its 45 European holiday parks might suit your needs. This might seem a little self-serving, but if you're cash- and time-stretched, it might just provide a quick solution to where to take the family this summer.